Healthy for Good campaign comes to Siouxland
There is a new campaign running through the country.
It's called the Healthy for Good campaign, which focuses on cardiovascular health, a rather appropriate topic for the month of February also known as American Heart Month.
"More than one in three women and more than one in three men have cardiovascular disease, so that ends up being a lot of people," says Matt Robins, Director of Marketing with Mercy Medical Center.
"There are some studies coming back right now that say this could be the first generation of kids that lives less years than their parents," says Nicole Freeman, Corporate Events Director with American Heart Association.
Freeman mentions there is some light in the darkness, which is the reason for this annual campaign.
"80% of all cardiac events are preventable. If we can prevent those heart attacks before people get to the hospital, we can save a lot more lives," says Freeman.
The American Heart Association, along with Mercy Medical Center, have prepared education materials to distribute to employees and partners over a course of three years.
"We would like to first off bring resource kits out to each one of those businesses that we're working with, so they can start to impact wellness in their corporations locally," says Freeman.
These customizable wellness kits contain resources to educate people on heart health, and the content changes each month.
Robins says this is a program everyone can get involved with, regardless if heart disease runs in the family or not.
"We're trying to be more proactive rather than reactive. A lot of times, people don't think about their health or go to their doctor or something unless something's wrong with them. We want people to be more proactive," says Robins.
To learn more about the Healthy for Good campaign, you can visit their website here.